Tag Archive - technology

Own Your Online Identity

May 30, 2010
Marketing
2

Don’t let your identity become a part of a Harvard “hot or not” game, as seen on The Social Network

In light of the latest privacy controversy with Facebook, I’d like to re-purpose this post (yes, published in the past but it’s Memorial weekend.  I’ll risk plagiarizing my own work to enjoy some play time as I have been developing another blog for the past few days).

So, let me just get the cat out of the bag:  I can’t emphasize the value of creating your online identity enough .  I totally respect those who want to keep things private, but there is a way to balance privacy and making sure that your identity is kosher.  Especially in this digital age, it is important to develop your identity first, then control what is being shared.  Luckily, we have so many resources to make this possible. Continue Reading…

There is such a thing as a free lunch

October 20, 2009
Marketing
4

I don’t know about you, but I’ve been trying to save some cash during this economic crisis, downturn, whatever you call it.  In fact, my friend and I were recently talking about how we need to take on window shopping as a new hobby.  Well, here’s a cheap (free) way to cure our shopping blues since being broke is the new black.

Meet Kashless.  If Craigslist and Twitter had a love child, this site would be it.  It is the first online marketplace to solely offer postings of free items in the Seattle area.  You can either post directly with Kashless or via third party listings from sites such as  Craigslist or Freecycle.  Using their microblogging design, you can search by categories, by neighborhood, or by distance.  They make the process seamless from bookmarking options to e-mail notifications, but the unique aspect of Kashless is their ability to narrow down your product and save your search preferences.  That’s target advertising (without really being advertising) at its best!

Continue Reading…

Move over MySpace, Facebook wants to chat.

April 29, 2008
Marketing
0

 

Who remembers the days of ICQ, AIM, and MSN messenger? As a user, I chose these chat products because they each had unique features. As the years went by, and saturation became an issue, I decided to devote my time to only one IM: MSN Messenger.

Now, before you go ahead and start pointing the Microsoft fingers, let me tell you why I preferred MSN Messenger above the others. I had more contacts on MSN Messenger than on ICQ or AIM, and most users had a Hotmail e-mail account than an AOL e-mail account. More contacts = easier to keep in touch with people. Besides, most of my friends on AIM already had a presence on MSN Messenger.

This is where Facebook put their thinking caps on.

Continue Reading…

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